musings a go go

Does anyone else think the new Burger King is scary? Actually, when I was little their advertising campaign was similar to McDonald's with the Burger King, Duke of Doubt and other characters in a make believe land---even then I thought it to be creepy. Check out this website to see these old characters.

http://www.pop-arena.com/articles/burger.html

This is what Wikipedia has to say about the old campaign along with the new campaign--it is pretty interesting....

In the late 1970s and early 1980s, Burger King used a mascot of the same name to advertise their meals. The "Burger King" was a bearded king, who ruled the Burger King Kingdom, along with other characters such as The Duke of Doubt (his arch nemesis), Burger Thing (a large burger puppet), Sir Shakes-A-Lot (a knight with a craving for Burger King milkshakes), and the Wizard of Fries (a robot powered by french fries).
You can see all these characters in the website above.....this is what they say about the new campaign....

The Burger King was brought back in late 2004, this time to advertise the chain's breakfast sandwiches. The character then had a commercial as part of the chain's promotion of the film Star Wars Episode III: Revenge of the Sith. The latest commercials feature the King on the field of several National Football League games (using archive footage from NFL Films), in a cross-promotion with the NFL and DirecTV's NFL Sunday Ticket sports subscription package (in the promotion, a code entered from the wrapper from an Angus burger sandwich could net several prizes, including free access to the Sunday Ticket package). (NFL Your Way promotion). In another ad, a man wakes up to find the king lying next to him in bed, suggesting a subtle homoerotic theme of the new campaign [3]. Another set of advertisements which premiered during Superbowl XL featured the King orchestrating a broadway-type show of "Whopperettes" - women dressed as burger condiments and toppings.
The king's unique appearance may have spawned an internet phenomenon where he is seen as scary or evil, such as on sites like ytmnd. He is usually seen attacking other fast food mascots or replacing monsters of horror movies, usually accompanied by the phrase "Where is your god now?"